This way or that way

What you’re looking at are 17 medium-sized priority flat rate boxes (in the soap closet) that were awaiting brochures (that came in….WITH A TYPO of course)

I was hesitant to talk about this but I reminded myself that I have made a promise to all of you that I would keep it real about the ups and downs of my business…

These 17 boxes are going to buyers for Whole Foods but they are not the regular line. As many of you know, i have a constant struggle in my brain about niche vs. mainstream and I made a big decision: If we want to play big, we’ve got to go big. I had our soap labels totally redesigned to be more…”crunchy” shall we say.

The problem of our mica colorants also being discontinued is what began this spiral of “wtf happens next?” I had to ration the colors that I have in addition to wondering what to do next. I’ve been researching a lot of herbs and root powders so we’ve got a phase 2 for Metropolis.

It’s hard to think about the transition and I think this Whole Foods endeavor will be a good benchmark for how the new phase would go.

Of course, I’ll keep you all posted. Just keep your fingers crossed that something goes right for once…

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