Archives for "June, 2011"
Book Review: Lovemarks
I read this book on a recommendation from a friend. The story behind the book is an interesting one: how do you move a customer from liking your brand to loving your brand? How do your customers become life-long, diehard fans? And while it doesn’t really give any hard, fast rules on how to go [...]
Things I suck at
A list of what I want to improve on (or pay other people to do) Sales calls Marketing PR Being Patient (can i pay someone else to be patient for me?) Having a regular sleep schedule Cleaning up after making soap BEING PATIENT No one is great at everything, accept what you suck at and [...]
Just ASK
Just a little note to say Don’t be afraid to ASK. I asked a magazine for their editorial calendar, and by reaching out I got a feature coming in October. (Don’t want to jinx it, I’ll post it when it’s up) I asked Whole Foods buyers to take a chance on me. Most of them [...]
Nothing is failsafe
There have been times where I’ve taken for granted what I’ve been given. Totally generic sentiment, I know. But it brings me to this: You’re all probably still aware that I gave in and got a real job in November. In April I got a promotion and a bump in salary, which…yay awesome! The problem [...]
Is there a progression?
Sometimes when I’m stuck with what to write about I like to go through some recent entries and follow up from there. What have I progressed in? I’ve been saying NO more often in order to streamline my business. I’ve turned down some shows that I just knew it would be better to take the [...]
Me + You = Friends?
